Tag Archives: core transformation

Transformation and Disintermediation In The Publishing Industry – Final Word Of 2011

  I’ve written about the different facets of transformation and disintermediation in the publishing industry throughout 2010 and 2011 but I wanted to share a more personal angle and distil the lessons I’ve learned into ten key points that will … Continue reading

Posted in App Development, Career, Innovation, Uncategorized | Tagged , | Leave a comment

Entrepreneurship: Like Minds With Luke Johnson

Big business stifles creativity and innovation At this year’s Like Minds Autumn Conference, I attended a talk by Luke Johnson @LukeJohnsonRCP chairman of Risk Capital Partners and a former chairman of Channel 4. Luke’s the guy who popularised Pizza Express, … Continue reading

Posted in Business Models, Business Rewiring, Innovation, Leadership, Personal | Tagged , | Leave a comment

Where do publishers need to invest now to be future ready?

  I’ve been prompted by Korash Sanjideh, the Creative Industries iNET Broker, to think about a series of workshops that would strengthen the regions publishing brands and safeguard their future in the post digital age. The Truth: Digital revenues will not be … Continue reading

Posted in Authors, Business Models, Business Rewiring, Community, Community Engagement, Distribution, eBooks, Leadership, Marketing, New Product Development, Technology | Tagged , , , , , , , , , , , | Leave a comment

How semi-automated curation helps niche publishers stay relevant

Print publishing was built on specialist skills in editorial, design, production, reprography, print sourcing and buying, shipping, B2B relations, promotion, pricing and distribution. All these were high value specialist skills that publishers could charge a premium for. They gave access … Continue reading

Posted in Business Models, Business Rewiring, Community, Community Engagement, digital marketing, Distribution, Marketing, Technology | Tagged , , , , , , , , , , , , , , | Leave a comment

How specialist magazines can drive value from brand community

It was interesting to be a visitor at the Specialist Media Show. On the journey to the show I swiped through the quotations on my iPhone to find this one: “No man is really happy or safe without a hobby, … Continue reading

Posted in Business Models, Business Rewiring, Community, Community Engagement, digital marketing, Marketing, New Product Development, Technology | Tagged , , , , , , , , , | Leave a comment

Creeping Normalcy: Fact Not Fiction.

If you’ve read the boiling frog story you’ll know it’s a widespread anecdote describing a frog slowly being boiled alive. The premise is that when a frog is placed in boiling water, it will jump out, but if it is placed … Continue reading

Posted in Business Models, Business Rewiring, Community, eBooks, Marketing, Print, Technology | Tagged , , , , , , , , , , , | 2 Comments

From push to pull: How digital interaction is changing marketing

People are changing and marketing needs to adapt. Push marketing is intrusive and people are resistant to it. They think and decide for themselves. Marketing needs to accompany them in their search. Here are some ideas to help you reinvent your marketing. Continue reading

Posted in Business Models, Business Rewiring, Community, Community Engagement, Marketing, Social Media | Tagged , , , , , , | 3 Comments

Rethink How You Do Everything: A Lesson From The National Trust

The National Trust is reinventing its core business but being accused of alienating its base audience. The business case is relevant to the UK publishing sector and provides some valuable lessons in reinvention. Continue reading

Posted in Business Models, Business Rewiring, Community, Community Engagement, Leadership, New Product Development | Tagged , , , , , , , , , | 2 Comments